Tuesday 3 July 2018

EBONYLIFE REFRESHES BRAND IDENTITY AS IT MARKS 5 YEARS

As part of its fifth anniversary celebrations, EbonyLife is changing its look, starting this July. The revamp includes a new logo for the parent brand, EbonyLife Media, and for other brands in the group, which are:
EbonyLife TV (broadcast on DStv 165 and StarTimes 107 and 191 in Africa, and on Flow in 10 Caribbean countries)
EbonyLife Films (producers of blockbuster movies, such as Fifty, The Wedding Party movies and Royal Hibiscus Hotel)
EbonyLife Studios (a film production service for in-house projects and third-party clients)
EbonyLife ON (our global Video-on-Demand (VoD) digital service for viewers who want to enjoy high-quality series and movies at their convenience).

Mo Abudu, Chief Executive Officer, says, “The new brand identity is a fresh and exciting way to start our sixth year. We have accomplished a lot and this revamp is our way of letting our audience know that there’s still more to come – we have many surprises in store.”
The new look of the brand will be visible on the television channel, its social media pages, online platforms and new feature films. In addition, viewers can look forward to new sub-brands that help them to identify different genres of programmes and find the programmes they enjoy.

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